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Is Hershey's Zero sugar really zero sugar?

5 min read

Despite having 'zero sugar' on the label, Hershey's Zero Sugar chocolate is not calorie-free and can affect blood sugar due to sweeteners like maltitol. So, is Hershey's Zero sugar really zero sugar in the way most consumers think?

Quick Summary

Hershey's Zero Sugar contains no traditional sugar but uses sugar alcohols like maltitol and polyglycitol, which contain calories and impact blood sugar.

Key Points

  • Not Calorie-Free: Hershey's Zero Sugar is not a low-calorie food, containing approximately 130 calories per serving from fat and sugar alcohols.

  • Contains Sugar Alcohols: The sweetness is derived from sugar alcohols like maltitol and polyglycitol, which are carbohydrates and can impact blood sugar levels.

  • Potential for Digestive Issues: Excess consumption of sugar alcohols like maltitol can lead to gastrointestinal distress, including gas, bloating, and a laxative effect.

  • Legal 'Zero Sugar': The product contains less than 0.5g of traditional sugar per serving, making the "zero sugar" claim legally accurate but potentially misleading to some consumers.

  • Moderation is Key: Individuals managing diabetes or watching carbohydrate intake must practice portion control, as sugar alcohols still contribute calories and can affect blood glucose.

In This Article

The concept of a 'zero sugar' treat can sound like a guilt-free indulgence for those watching their sugar intake. Whether for managing a health condition like diabetes, following a low-carbohydrate diet, or simply trying to cut back on sweets, many people reach for products like Hershey's Zero Sugar with a specific set of expectations. However, the label can be misleading if you don't understand the nuance of food science and federal regulations behind it. This article explores what 'zero sugar' really means, what's actually in these candies, and how they fit into a balanced nutrition diet.

The Nuances of 'Zero Sugar' Labeling

While the label "zero sugar" implies a complete absence of sweetness, the reality is more complex. The U.S. Food and Drug Administration (FDA) regulations allow a product to be labeled "sugar-free" or "zero sugar" if it contains less than 0.5 grams of traditional sugars (like sucrose, glucose, and fructose) per serving. This rule allows manufacturers to use sugar substitutes, which are not counted toward the "total sugars" on the nutrition facts panel, while still meeting the low threshold. This is the key to understanding how Hershey's Zero Sugar can carry its name while still tasting sweet.

The Role of Sugar Substitutes

Sugar substitutes, or non-nutritive sweeteners (NNS), come in many forms, from high-intensity sweeteners that are many times sweeter than sugar (e.g., sucralose, stevia) to sugar alcohols (e.g., maltitol, erythritol). For its zero sugar candies, Hershey's primarily relies on the latter. These sweeteners provide bulk and a taste profile similar to traditional sugar but are not fully absorbed by the body, which affects their caloric impact and effect on blood glucose levels. However, this incomplete absorption is also the root cause of some of their most common side effects.

The Sweeteners Inside Hershey's Zero Sugar

Unlike the regular chocolate bar that lists sugar as its primary ingredient, the zero sugar version uses sugar alcohols and other compounds to achieve its flavor and texture. The list of ingredients offers a clear look into what's used to replace the sugar.

Maltitol and Polyglycitol

For its chocolate candy bars, Hershey's predominantly uses maltitol and polyglycitol as sugar substitutes. Both are sugar alcohols, but they are not calorie-free and can impact blood glucose levels. The body only partially digests these compounds, and it's this partial digestion that provides a lower caloric load compared to sugar. However, the exact caloric and blood sugar impact can vary from person to person. For example, maltitol has about half the calories of regular sugar, but its glycemic index is still high enough to cause a notable blood sugar response in some individuals, especially those with diabetes. Polyglycitol syrup is another sugar alcohol used to sweeten the candy and provide texture.

Other Sweeteners and Additives

It is important to note that the sweetener profile can differ between various Hershey's Zero Sugar products. For example, some products like the zero sugar syrup might contain a blend of different sweeteners, such as erythritol, acesulfame potassium, and sucralose. However, for the candy bars, maltitol is the primary sugar alcohol. Other ingredients like polydextrose are used as a bulking agent, adding negligible sugar.

More Than Just Sugar: The Nutritional Profile

Beyond the headline-grabbing 'zero sugar' claim, it's crucial to look at the full nutritional breakdown of the candy. Here’s what you need to consider:

Calorie Count

Despite having zero grams of added sugar, Hershey's Zero Sugar is not a low-calorie product. The calories come primarily from fat (cocoa butter, vegetable oils) and the sugar alcohols themselves. For example, a single serving of Hershey's Zero Sugar Milk Chocolate contains approximately 130 calories, making it a treat that still needs to be factored into daily caloric intake.

Digestive Effects of Sugar Alcohols

One of the most widely reported side effects of consuming sugar alcohols is gastrointestinal distress. Because the human body doesn't fully digest these compounds, they can ferment in the gut, leading to gas, bloating, and stomach upset. Excessive consumption can also have a laxative effect, which is a common complaint with products containing maltitol. The Hershey Company itself warns consumers to enjoy its zero sugar candy in moderation to avoid potential discomfort.

Hershey's Zero Sugar vs. Regular: A Comparison

To better understand the nutritional differences, let's compare a standard serving of Hershey's Zero Sugar Milk Chocolate with a serving of a regular Hershey's Milk Chocolate Bar. Note that serving sizes differ.

Feature Hershey's Zero Sugar (per 32g serving) Regular Hershey's Milk Chocolate (per 43g bar)
Calories ~130 ~210-220
Total Sugars 0g 25g
Added Sugars 0g 25g
Sugar Alcohols 16g 0g
Total Carbohydrates 20-21g 26g
Total Fat 9-10g 13g

The table clearly shows a dramatic reduction in sugar, which is the product's main purpose. However, it also highlights that the carbohydrate and fat content, and therefore the total calories, are not eliminated. It is a lower-sugar treat, not a non-caloric one.

Who Should Opt for 'Zero Sugar'?

Hershey's Zero Sugar can be a useful option for certain individuals, but it's not a universal solution for sugar cravings. Here are a few groups who might benefit from it, along with necessary precautions:

  • Individuals Managing Diabetes: By eliminating traditional sugars, the zero sugar version helps reduce a significant source of blood sugar spikes. However, the sugar alcohols can still impact blood glucose, so moderation is key, and individuals should monitor their response.
  • People on a Low-Carbohydrate Diet: Those following low-carb plans need to carefully consider the sugar alcohol content. Some count a portion of sugar alcohols toward their net carb count, while others might find the carb load too high for strict keto diets.
  • Weight-Conscious Individuals: While lower in calories than the regular version, it's still a calorie-dense food due to its fat content. It should be consumed in moderation as part of a balanced diet.

Conclusion: The Final Verdict on 'Zero Sugar'

So, is Hershey's Zero sugar really zero sugar? Yes and no. It contains zero traditional sugar, adhering to legal labeling requirements. However, it is not free of carbohydrates or calories. Instead, it relies on sugar alcohols like maltitol, which can still affect blood sugar and may cause digestive issues in larger quantities. The term "zero sugar" on this product means a different kind of sweetening agent is used, not that the candy is devoid of calories or carbohydrates.

For consumers, the key takeaway is to read beyond the front-of-package claims and understand the full nutritional panel and ingredient list. An occasional, moderate serving of Hershey's Zero Sugar may be an acceptable treat for those monitoring their sugar intake. However, it should not be viewed as a free-for-all snack, as excess consumption can lead to both caloric overindulgence and uncomfortable digestive side effects. For a more detailed breakdown of ingredients and potential side effects, resources from reputable health organizations can be valuable. The Hershey Company's Ingredients page provides specific ingredient information for their products.

Frequently Asked Questions

Yes, despite containing no traditional sugar, Hershey's Zero Sugar contains calories from fat and sugar alcohols. A single serving can have around 130-150 calories.

The primary sweeteners used in Hershey's Zero Sugar candy bars are the sugar alcohols maltitol and polyglycitol.

While it lacks traditional sugar, the sugar alcohols can still impact blood glucose. Diabetics should consume it in moderation and monitor their blood sugar levels closely, consulting with a healthcare provider if necessary.

Yes, if consumed in excess, the sugar alcohols in the candy can cause gastrointestinal issues such as gas, bloating, and a laxative effect due to incomplete digestion.

The claim is legally compliant with FDA regulations, which allow a product with less than 0.5g of sugar per serving to be labeled as 'zero sugar'. However, it can be misunderstood by consumers who are not aware of sugar alcohols and their properties.

Yes, Hershey's explicitly states that their Zero Sugar candy bars and many other Zero Sugar products are aspartame-free.

The zero sugar version has a significantly lower amount of total sugars. However, it still contains similar fat content and uses sugar alcohols instead of table sugar, resulting in fewer but still substantial calories.

References

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Medical Disclaimer

This content is for informational purposes only and should not replace professional medical advice.