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What percentage of the US doesn't eat meat? An analysis of recent data

3 min read

While the precise figure fluctuates between studies, recent Gallup polls indicate that about 5% of the US population follows a vegetarian or vegan diet. This number, however, doesn't reflect the millions more who are reducing their meat consumption without fully eliminating it, a trend that is becoming increasingly common.

Quick Summary

Recent data from polls like Gallup and the Vegetarian Resource Group show that approximately 5% of Americans are either vegan or vegetarian, though a much larger percentage is reducing meat intake. The exact number can vary depending on the survey methodology, but the overall trend towards less meat consumption is growing.

Key Points

  • Small Percentage, Growing Movement: Only a small percentage of Americans are strictly vegetarian or vegan, but many more are actively reducing their meat consumption.

  • Fluctuating Figures: Statistics vary between polls due to different definitions of 'vegetarianism' and sampling methods.

  • Flexitarianism on the Rise: The number of 'flexitarians'—people reducing but not eliminating meat—is growing, particularly among younger demographics.

  • Health, Environment, and Ethics: Top reasons for not eating meat or reducing consumption include personal health benefits, environmental impact, and animal welfare concerns.

  • Demographic Differences: Women, liberals, and lower-income Americans are statistically more likely to identify as vegetarian or vegan.

  • Stable Numbers for Strict Diets: Despite the rise of plant-based products, the number of Americans identifying as strictly vegetarian or vegan has remained relatively stable in recent years, according to major polls.

In This Article

Understanding the Numbers: Why Statistics Vary

Determining the precise answer to "What percentage of the US doesn't eat meat?" is challenging due to varying methodologies across different polls. Some surveys ask respondents if they "consider themselves" vegetarian, which can include people who occasionally eat meat or fish. More rigorous polls, like those conducted by the Vegetarian Resource Group (VRG), specifically ask if people ever eat meat, poultry, or fish, leading to more conservative figures. It's crucial to understand these distinctions when interpreting the data.

According to Gallup's 2023 Consumption Habits poll, 4% of Americans identified as vegetarian, while 1% identified as vegan. This suggests a stable, albeit small, portion of the population adheres to these diets. The Vegetarian Resource Group's 2022 survey produced slightly different numbers but also a single-digit percentage for those who never eat meat, fish, or poultry. While the exact figures differ, a consistent takeaway from most major studies is that fully meat-free Americans represent a minority of the population.

However, focusing only on strict vegetarian or vegan identifiers misses a major dietary trend. The rise of the "flexitarian" or "reducetarian" diet is significant. This group consciously reduces their meat intake without completely eliminating it. In 2020, Gallup reported that nearly one in four Americans had eaten less meat in the past year. Younger generations, in particular, are driving this shift, with many incorporating plant-based alternatives into their diets while still eating meat sometimes. The prevalence of plant-based products in grocery stores and restaurants reflects this growing consumer interest, even among non-vegans.

Motivations for Reducing or Eliminating Meat

People's reasons for changing their dietary habits are multifaceted. The trends are not driven by a single factor but a combination of personal, ethical, and global concerns. For those who don't eat meat, the primary motivations often fall into a few key categories:

  • Health: Many individuals cite health concerns as a major reason for cutting back on meat, driven by evidence linking reduced red and processed meat intake to a lower risk of heart disease, cancer, and diabetes.
  • Environmental Impact: As awareness of climate change grows, more Americans are considering the environmental footprint of their food choices. The animal agriculture industry is a significant source of greenhouse gas emissions, leading many to reduce meat consumption for ecological reasons.
  • Animal Welfare: Ethical considerations regarding the treatment of animals in industrial agriculture are a primary motivation for many vegetarians and vegans. Concerns about factory farming practices are a powerful driver for adopting a meat-free lifestyle.
  • Cost and Access: For some, financial reasons play a role. Plant-based protein sources like legumes and grains can be more affordable than meat. Conversely, other studies show lower-income individuals in some cases are more likely to identify as vegetarian or vegan.
  • Religious and Spiritual Beliefs: Certain religious traditions or spiritual practices encourage or require vegetarianism, influencing dietary choices for a segment of the population.

A Comparison of US Dietary Habits

Dietary Group Approximate % of US Adults Key Characteristics Primary Motivations
Meat-Eaters ~95% Consume meat, poultry, and fish regularly. May incorporate plant-based options occasionally. Taste, cultural norms, perceived healthiness, convenience
Flexitarians Varies, but significant (e.g., 20%+ in younger groups) Primarily vegetarian but occasionally eat meat or fish. A growing segment of the population. Health, weight management, environmental awareness
Pescetarians Small, hard to track Excludes all meat and poultry but includes fish and seafood. Health benefits associated with seafood, often a transitional diet
Vegetarians ~4-6% Excludes all meat, poultry, and fish. May still consume dairy and eggs. Health, animal welfare, environmental ethics
Vegans ~1-3% Excludes all animal products, including meat, dairy, eggs, and honey. Strict ethical, environmental, or health-based beliefs

The Future of Meat Consumption in the US

The data suggests that while the number of strict vegetarians and vegans has remained relatively stable, the number of people consciously reducing meat intake is on the rise. Younger generations are adopting plant-rich diets at a higher rate than their older counterparts. The market for plant-based alternatives is growing, demonstrating widespread consumer interest beyond just the vegan community. The long-term trajectory points toward more nuanced dietary patterns, with a greater emphasis on moderation and conscious consumption rather than total abstinence for the majority. Increased access to plant-based products and growing awareness of health and environmental concerns will likely continue to drive this evolution in American eating habits.


To explore the growth of the plant-based food market, the Plant Based Foods Association offers industry insights on their website: Plant Based Foods Association - Retail Sales Data.

Frequently Asked Questions

According to a Gallup poll from August 2023, 4% of Americans identify as vegetarian. This figure is consistent with other recent polling, such as the 2022 Vegetarian Resource Group survey.

In the same 2023 Gallup poll, 1% of Americans identified as vegan. Like the vegetarian figures, this percentage has remained relatively stable over time.

Yes, surveys consistently show that younger generations are more likely to adopt meat-free or plant-based diets compared to older generations, though the percentages vary by specific survey.

A flexitarian diet is primarily plant-based but allows for the occasional consumption of meat or fish. This growing group is reducing their meat intake without fully committing to vegetarianism or veganism.

Yes, a significant number of people cite health benefits as a primary reason for reducing or eliminating meat. This includes concerns about the risks of red and processed meats related to heart disease and other chronic illnesses.

Not entirely. The plant-based food market is growing much faster than the number of self-identified vegetarians and vegans. This growth is driven largely by the much broader flexitarian population and meat-eaters who purchase plant-based alternatives.

While the number of people fully adhering to these diets has been relatively stable in recent years according to Gallup, the number of people reducing their meat consumption has increased significantly, indicating a broader shift in eating habits.

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Medical Disclaimer

This content is for informational purposes only and should not replace professional medical advice.