Is Snoop Dogg a Vegetarian? The Truth About the Rapper’s Diet

January 7, 2026 •

3 min read

Despite persistent rumors and numerous collaborations with vegan food companies, Snoop Dogg is not a vegetarian or vegan. However, his diet has shifted significantly towards incorporating more plant-based foods, and he has become a major advocate for vegan-friendly options.

Quick Summary

Snoop Dogg is not a vegetarian but actively promotes and invests in plant-based food ventures. He has partnered with brands like Beyond Meat and Outstanding Foods, incorporating more vegan options into his lifestyle for health reasons, while not fully committing to a meat-free diet.

Key Points

Not a vegetarian: Snoop Dogg continues to eat meat and has not committed to a fully vegetarian or vegan diet.
Advocates for plant-based eating: He is a major proponent of incorporating more vegan-friendly foods and healthy eating habits.
Beyond Meat partnership: The rapper is a long-term investor and celebrity endorser for Beyond Meat, appearing in various commercials and promotional campaigns.
Invested in vegan companies: Snoop Dogg has invested in vegan brands like Outstanding Foods and supported others such as Slutty Vegan.
Motivated by health: His shift towards plant-based alternatives is driven by a focus on his physical and mental health.
Supports adoption: Snoop Dogg has also used his platform for other animal-friendly causes, co-hosting the Puppy Bowl to promote pet adoption.
Diet reflects business mix: His personal diet and business ventures, like his cookbooks and ice cream line, reflect a mix of both plant-based and non-vegan choices.

The Shift Towards Plant-Based Eating

Snoop Dogg's dietary evolution has been a notable journey, moving from a standard diet to a lifestyle that includes a significant amount of plant-based foods. His motivation for this change, as he explained in an interview, stems from a desire to prioritize his health and increase his longevity. He has openly discussed this with publications and has shown a genuine interest in incorporating more nutritious options into his meals. The rapper's family, some of whom are vegetarian or vegan, has also influenced his dietary choices, helping him discover new plant-based alternatives.

Snoop's Notable Plant-Based Collaborations

Snoop Dogg has been a highly visible and influential partner for several plant-based food brands. His ambassadorship and investments have helped bring vegan options to a wider audience, often appearing in campaigns that present plant-based eating in a fun and accessible way.

Beyond Meat: Snoop Dogg has been a long-standing partner and investor in Beyond Meat, appearing in various commercials and promotions. In 2019, he served Beyond Sausage sandwiches at a Dunkin' Donuts location to celebrate their launch. During the COVID-19 pandemic, he joined Beyond Meat's 'Feed a Million+' campaign to donate plant-based burgers to frontline workers.
Outstanding Foods: The rapper also invested in and promoted Outstanding Foods, a vegan snack company known for its plant-based pork rinds and chips. This partnership further solidified his role in the plant-based food industry and helped introduce vegan snacks to his vast fanbase.
Slutty Vegan: An early and outspoken supporter of this popular, Black-owned vegan burger chain, Snoop Dogg has been spotted enjoying their food and giving enthusiastic endorsements.
Vurger Guyz: He has also supported this Los Angeles-based vegan food truck, showcasing his appreciation for independent vegan businesses.

Snoop's Culinary Ventures: Vegan vs. Non-Vegan

While he is a strong advocate for plant-based options, Snoop Dogg's own food ventures demonstrate that he has not gone fully vegan or vegetarian. His culinary career is a mix of both plant-based and traditional food products. For example, he has released cookbooks that feature recipes with meat, such as bacon and turkey sausage. This reflects a pragmatic approach rather than a rigid dietary commitment.

Comparison: Snoop's Diet & Ventures


Aspect	Plant-Based Side	Non-Plant-Based Side
Dietary Choices	Incorporates Beyond Meat and other plant-based items; advocates for healthier, plant-based eating.	Still consumes meat, as suggested by his cookbooks and lack of formal announcement.
Business Ventures	Invested in and promoted vegan brands Beyond Meat and Outstanding Foods. Launched "Snoop Doggs," a potentially vegan hot dog brand.	Released cookbooks From Crook to Cook and Goon with the Spoon containing recipes with meat products. Launched Dr. Bombay Ice Cream, which includes dairy flavors.
Public Advocacy	Enthusiastic promoter of vegan options, participating in campaigns and using his platform to promote plant-based alternatives.	Has not publicly renounced meat and occasionally promotes products or recipes that contain animal products.

The Health and Business Motivations

For Snoop Dogg, the move towards plant-based options appears to be driven by a combination of personal health goals and business savvy. He has explicitly stated that he is making these changes for physical and mental well-being. At the same time, his investments show a keen awareness of the growing market for vegan and vegetarian products. By aligning with these progressive brands, he not only promotes a healthier lifestyle but also taps into a rapidly expanding consumer base. His role as an ambassador for plant-based brands helps make these alternatives more appealing to a broader audience who might not otherwise consider them.

Conclusion

In summary, Snoop Dogg is not a vegetarian, but he is a powerful and visible advocate for the plant-based movement. His personal diet, while not strictly meat-free, has shifted to include more vegan options, driven by a desire for better health and longevity. Through his investments and promotional partnerships with brands like Beyond Meat and Outstanding Foods, he has successfully introduced plant-based alternatives to a mainstream audience, bridging the gap between traditional food culture and the growing demand for vegan-friendly options. While he may still enjoy meat, his influence has undeniably contributed to the rising popularity of plant-based eating.

Frequently Asked Questions

Snoop Dogg is neither strictly vegan nor vegetarian. While he actively promotes and invests in plant-based food companies, and incorporates more vegan meals into his diet for health reasons, he has not fully committed to a meat-free lifestyle.

Snoop Dogg's promotion of vegan food is motivated by his personal health goals, a desire for a longer, healthier life, and a savvy business sense recognizing the growing market for plant-based alternatives. By endorsing brands like Beyond Meat, he helps introduce these options to a mainstream audience.

Snoop Dogg has partnered with several plant-based companies, including Beyond Meat as an investor and ambassador, and Outstanding Foods, which makes vegan pork rinds. He has also shown support for vegan food trucks and restaurants like Slutty Vegan and Vurger Guyz.

Yes, following a 2016 clip where he expressed disgust over the process of making traditional hot dogs, Snoop Dogg filed a trademark application for "Snoop Doggs" in 2022, which is believed to be for a line of plant-based hot dogs.

According to Snoop Dogg himself, some of his immediate family members are vegan or vegetarian, and they have helped him in his transition to include more plant-based foods in his own diet.

Snoop Dogg has authored From Crook to Cook (2018) and Goon with the Spoon (2023). While they do contain recipes using animal products, they are also part of his journey of incorporating a variety of foods, including healthier options.

In 2020, during the COVID-19 pandemic, Snoop Dogg joined Beyond Meat's 'Feed a Million+' campaign. He helped the brand donate over one million vegan burgers to frontline workers in 30 days, specifically donating to the Martin Luther King Jr. Community Hospital in Los Angeles.