Crumbl's Official Stance on Vegan Options
For those adhering to a plant-based diet, navigating the dessert world can be challenging, especially with popular, rotating menus like Crumbl Cookies. The company has been clear about its position, stating on its official channels that it does not offer vegan, dairy-free, or gluten-free options as a consistent part of its menu. This decision is largely influenced by two major factors: the traditional ingredients used in their recipes and the high risk of cross-contamination in their open-concept kitchens. While copycat vegan recipes exist online for those who wish to make similar treats at home, these are not endorsed or sold by the company.
The Non-Vegan Ingredients in Crumbl Cookies
The ingredients in most Crumbl cookies are firmly rooted in traditional baking, which relies heavily on animal products for flavor, texture, and structure. A vegan diet excludes all animal-derived products, including the following common culprits found in Crumbl’s offerings:
- Butter and Milk: The rich, buttery flavor of Crumbl cookies comes from real dairy butter and milk, which are not vegan. The almond buttercream frosting on their popular Pink Sugar cookie, for example, lists heavy cream and milk as key ingredients. Their ice cream offerings also contain dairy.
- Eggs: Eggs are a fundamental binding agent in many baked goods, including Crumbl's. They are essential for achieving the signature texture and lift in their cookie dough.
- Glycerin and Gelatin: Some Crumbl cookies, particularly those with marshmallow or gummy toppings, may contain gelatin and glycerin. Gelatin is almost always derived from animal collagen, while glycerin can be made from either plant or animal fats, and Crumbl does not specify its source. These are considered 'hidden' animal products that strict vegans must be aware of.
Cross-Contamination Concerns for Vegan and Allergy-Sensitive Diets
One of the most critical issues for people with strict dietary restrictions is cross-contamination. Crumbl operates with an open-kitchen concept, where all products, including those with eggs, milk, nuts, and other common allergens, are prepared in the same facility and with shared equipment.
This means that even if a specific cookie flavor were accidentally made without animal products (which is not the case), there would still be a high risk of cross-contamination. This risk is not only a concern for vegans but is also crucial for those with allergies, as Crumbl clearly states that its products may come into contact with peanuts, tree nuts, milk, eggs, wheat, soy, and sesame. Therefore, for someone with a severe allergy or a strong ethical commitment to veganism, consuming any item from Crumbl is not a safe option.
Crumbl vs. Vegan Alternatives: A Comparison
| Feature | Crumbl Cookies (Traditional) | Homemade Vegan Alternatives | 
|---|---|---|
| Vegan Status | No, uses milk, eggs, and potential animal derivatives | Yes, uses plant-based ingredients (vegan butter, flax eggs) | 
| Allergen Risk | High risk of cross-contamination in open kitchen | Customizable ingredients, reduced risk depending on preparation | 
| Ingredient Control | Company-controlled recipes | Full control over ingredients, quality, and sourcing | 
| Availability | Weekly rotating menu, no vegan options | Always available to bake at home | 
| Texture & Flavor | Known for unique, rich, and large-sized cookies | Can be recreated to mimic the Crumbl style with practice | 
How to Enjoy Vegan Crumbl-Style Cookies at Home
Since official vegan options are not available, the best route for plant-based cookie lovers is to create their own homemade versions. Many bloggers and recipe websites have developed "copycat" Crumbl cookie recipes that replace animal products with vegan alternatives.
Key ingredient substitutions often include:
- Vegan Butter: Plant-based butter alternatives provide the same creamy richness as dairy butter.
- Egg Replacements: Ingredients like flax eggs (ground flaxseed mixed with water) or aquafaba (chickpea brine) can act as a binding agent.
- Plant-Based Milk: Soy milk, almond milk, or oat milk can be used in frostings and dough.
- Vegan Chocolate Chips: Many brands offer chocolate chips free from milk ingredients.
- Natural Food Coloring: To achieve the vibrant colors of Crumbl's frostings without artificial dyes, options like beet powder can be used.
These homemade versions offer full control over ingredients and eliminate the worry of cross-contamination, allowing for a genuinely vegan-friendly sweet treat. For inspiration, many recipes can be found on popular vegan food blogs such as The Edgy Veg or Vegan in Love.
Conclusion: A Clear Answer for Vegan Dieters
To summarize, the answer to the question, are all Crumbl cookies vegan, is a definitive no, and the company has explicitly confirmed this. The use of common animal products like milk, butter, and eggs, along with the potential for hidden animal derivatives like glycerin and gelatin, disqualifies all their cookies from being considered vegan. Furthermore, the open-kitchen environment presents a significant risk of cross-contamination, making it unsafe for those with severe dietary restrictions or ethical commitments to a plant-based diet. For those seeking Crumbl-style indulgence without compromising their vegan principles, exploring online copycat recipes provides a delicious and safe homemade solution.