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What is a high protein claim requirement?

4 min read

In the European Union, a food product can only carry a 'high protein' claim if at least 20% of its total energy value comes from protein. So, what is a high protein claim requirement, and why do these nutritional standards vary so significantly across different global markets?

Quick Summary

Regulations for a 'high protein' claim differ substantially by region. The European Union requires a specific percentage of a food's total energy to be from protein, while the U.S. and Canada use standards based on Daily Values and protein quality scores.

Key Points

  • Regional Differences: High protein claims are regulated differently by region, with distinct rules in the US (FDA), EU, and Canada.

  • U.S. Standard: In the U.S., a food must provide at least 20% of the Daily Value (DV) for protein per serving to qualify as an 'excellent source' or 'high' in protein.

  • EU Standard: European Union regulations require that protein constitutes at least 20% of the food's total energy value for a 'high protein' claim.

  • Protein Quality: The U.S. and Canada also consider protein quality, often using the PDCAAS method to ensure the protein is digestible and usable by the body.

  • 'Source of' vs. 'High': A 'source of protein' claim has a lower threshold than a 'high protein' claim, requiring less protein relative to total energy in the EU.

  • Manufacturer Responsibility: Food companies must understand and verify compliance with each market's specific regulations before making protein content claims on packaging.

In This Article

Accurate and legal food labeling is crucial for manufacturers, but the criteria for making nutrient content claims, such as calling a product 'high protein,' are not universal. Instead, they are governed by specific regulatory bodies in each market. These bodies, like the Food and Drug Administration (FDA) in the U.S., the European Commission in the EU, and Health Canada, have their own distinct standards for what constitutes a high protein food.

U.S. FDA Requirements for High Protein Claims

In the United States, the Food and Drug Administration (FDA) regulates nutrition content claims on food labels based on a percentage of the Daily Value (DV). For a product to make an 'excellent source' or 'high' protein claim, it must contain 20% or more of the recommended Daily Value for protein per serving. The DV for protein is 50 grams, so a single serving must contain at least 10 grams of protein to qualify.

Protein Quality Matters

Simply having enough protein is not enough for an FDA-compliant claim; the quality of the protein is also a key factor. The FDA requires the use of the Protein Digestibility Corrected Amino Acid Score (PDCAAS) to determine this. The PDCAAS measures both the amino acid profile and the digestibility of the protein, ensuring the body can effectively use it. The corrected protein value is what is used for regulatory calculations, which is why animal proteins like whey and casein often score highly, while some plant-based proteins may have lower scores unless combined effectively.

European Union and UK Regulations

The European Union and the United Kingdom employ a different system for determining a high protein claim, focusing on the proportion of energy derived from protein.

Energy-Based Threshold

For a food to be labeled 'high protein' in the EU, at least 20% of its total energy (calories) must be supplied by protein. This differs significantly from the DV-based approach in the U.S. The calculation is relatively straightforward: one gram of protein provides four calories, so the amount of protein is multiplied by four to get its energy contribution, which is then compared to the product's total energy value. For comparison, a 'source of protein' claim only requires 12% of the energy value to come from protein.

Canadian Food Inspection Agency (CFIA) Standards

Canada has its own set of rules, historically based on the Protein Rating system and now also incorporating the PDCAAS method, aligning it more closely with U.S. standards.

Multiple Assessment Methods

Under Health Canada regulations, food labels can use either the Protein Rating or the PDCAAS to substantiate protein claims. An 'excellent source of protein' claim requires the food to have at least 10g of protein per serving, based on corrected values. This shows a regulatory landscape that is evolving to incorporate more modern scientific assessment methods, such as the PDCAAS.

Global Requirements for a High Protein Claim: A Comparison

Feature U.S. (FDA) European Union & UK Canada (CFIA)
Primary Metric % of Daily Value (DV) per serving % of total energy value % of Daily Value (DV) or Protein Rating
'High' Claim Threshold ≥ 20% of DV per serving (10g) ≥ 20% of total energy value ≥ 20% of DV per serving (10g) OR based on Protein Rating
Protein Quality Test PDCAAS method required Not specified in the energy-based metric Protein Rating or PDCAAS
Serving Size Role Crucial, as calculation is per serving Not relevant for the energy-based calculation Crucial for DV-based claims

What This Means for Food Manufacturers

For food companies, compliance is not just about measuring the quantity of protein; it's about understanding and adhering to the specific regulatory framework of each target market. The choice of which testing method to use and how to present the data on a food label is a complex decision that requires careful consideration of local laws. The differences highlight the need for a global strategy that can adapt to varying legal landscapes. For instance, a product that qualifies as high protein in the EU might not meet the PDCAAS standards for an 'excellent source' claim in the U.S. or Canada.

How to Get Your High Protein Claim Right

To make a valid and legal high protein claim, a food manufacturer should follow these steps:

  • Analyze Your Recipe: Determine the precise protein content per serving or 100g/ml.
  • Calculate Based on Market: Perform the required calculation (e.g., % of DV for the U.S., % of energy for the EU).
  • Assess Protein Quality: If targeting the U.S. or Canada, perform the necessary protein quality testing, such as PDCAAS.
  • Consult Regulations: Always cross-reference your findings with the latest regulations from the relevant authority, such as the FDA's Labeling Guide.
  • Verify with Experts: Engage with a food labeling consultant or regulatory expert to ensure full compliance before launching a product.

Conclusion: Navigating a Complex Regulatory Landscape

In summary, the specific requirements for a high protein claim are not uniform and depend entirely on the regulatory authority overseeing the market. Whether it's the energy-based system in the EU or the combination of Daily Value and protein quality in the U.S. and Canada, food manufacturers must perform due diligence to ensure their product labels are accurate and compliant. Ignoring these complex, region-specific rules can lead to legal issues and damage brand trust. Consumers benefit from these strict regulations, as they provide clarity and prevent misleading claims about the nutritional content of their food.

Frequently Asked Questions

The primary difference is the calculation method. The U.S. standard is based on a percentage of the Daily Value (DV) per serving, while the EU standard is based on a percentage of the food's total energy (calories).

Yes, especially in the U.S. and Canada. The FDA requires the use of the PDCAAS (Protein Digestibility Corrected Amino Acid Score) to correct for protein quality and digestibility when making a claim.

PDCAAS stands for Protein Digestibility Corrected Amino Acid Score. It is a method used by the FDA and Health Canada to assess protein quality, considering both a food's amino acid profile and its digestibility.

In the U.S., to be an 'excellent source' or 'high' in protein, a food must contain 20% or more of the Daily Value (DV) for protein, which equates to at least 10 grams per serving.

Yes, but they must meet the specific regulatory requirements of the target market. For example, in the US, the PDCAAS score must be considered, and some plant proteins might need to be blended to achieve a high enough protein quality score.

In the EU, a 'source of protein' claim requires protein to provide at least 12% of the total energy value, whereas a 'high protein' claim requires at least 20% of the energy value.

Protein claims in Canada are regulated by the Canadian Food Inspection Agency (CFIA), working with Health Canada guidelines that permit the use of methods like the Protein Rating and PDCAAS.

References

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Medical Disclaimer

This content is for informational purposes only and should not replace professional medical advice.