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What is the daily value on a nutrition label?

4 min read

According to the U.S. Food and Drug Administration (FDA), a % Daily Value of 5% or less is low, while 20% or more is considered high. Understanding what is the daily value on a nutrition label is a key tool for making informed food choices and balancing your daily nutrient intake.

Quick Summary

The Daily Value (DV) is a reference amount for nutrients on food labels, based on a 2,000-calorie diet. The Percent Daily Value (%DV) shows how much one serving contributes to your total daily intake of each nutrient, helping you compare foods and assess nutrient levels.

Key Points

  • Definition: The Daily Value (DV) is a standardized reference amount for nutrients on food labels, established by the FDA.

  • Percent Daily Value (%DV): The %DV shows how much a nutrient in a single serving contributes to your total daily diet, based on a 2,000-calorie diet.

  • The 5/20 Rule: As a quick guide, 5% DV or less is low, and 20% DV or more is high for a given nutrient.

  • Making Smart Choices: Look for products with a high %DV for beneficial nutrients (fiber, vitamins) and a low %DV for nutrients to limit (saturated fat, sodium, added sugars).

  • Comparing Products: The %DV simplifies the comparison of similar food products, helping you identify healthier options at a glance.

  • Portion Awareness: All DV percentages are based on a single serving size, so consuming multiple servings will multiply the nutrient intake.

  • Beyond the 2,000 Calories: Even if your diet isn't 2,000 calories, the %DV is a valuable tool for comparing nutrient density between foods.

In This Article

Deciphering the Nutrition Facts Label

The Daily Value (DV) is a standardized set of reference amounts for nutrients that appear on the Nutrition and Supplement Facts labels of packaged foods. Created by the U.S. Food and Drug Administration (FDA), the DV provides consumers with a framework to understand the nutrient content of a specific food item. However, the number most people encounter on a food label is the Percent Daily Value (%DV), which expresses the DV as a percentage. This percentage indicates how much one serving of the food contributes to your total daily intake of that nutrient, based on a standard 2,000-calorie daily diet.

The 'High' and 'Low' of Percent Daily Value

The %DV provides a simple, quick way to assess a food's nutrient profile without needing to memorize specific grams or milligrams. The FDA provides a general guide to help consumers interpret the %DV:

  • 5% DV or less per serving is considered a low source of that nutrient. This is the target for nutrients you want to limit, such as saturated fat, sodium, and added sugars.
  • 20% DV or more per serving is considered a high source of that nutrient. This is the target for beneficial nutrients like dietary fiber, vitamin D, calcium, iron, and potassium.

This straightforward rule allows for easy comparison between products. For example, if you are looking for a high-fiber breakfast cereal, you would compare the %DV for dietary fiber and choose the one with 20% or more. Conversely, if you are monitoring your sodium intake, you would look for a product with a %DV of 5% or less for sodium.

How Daily Values are Determined

To establish the Daily Values, the FDA uses a set of reference points, including the Recommended Dietary Allowances (RDAs) and Adequate Intakes (AIs) for various nutrients. Since individual nutritional needs can vary widely based on age, gender, and activity level, the DVs are based on a 2,000-calorie diet to serve as a general guide. Even if your personal calorie needs are higher or lower, the %DV still provides a useful reference point for comparing products. It's a quick math shortcut that helps you interpret nutrient information without complex calculations.

Using Daily Value to Make Informed Choices

Using the %DV is crucial for a balanced diet. Here are some practical applications:

  1. Compare Products: The %DV allows for quick comparison shopping. When evaluating two similar products, such as two different brands of pasta sauce, you can easily compare their nutritional content. For instance, if one has 30% DV for sodium and the other has 15% DV, the 15% option is the healthier choice regarding sodium.
  2. Make Dietary Trade-Offs: The %DV helps you balance your diet throughout the day. If you consume a meal high in saturated fat or sodium, you can balance it by choosing foods with a low %DV for those nutrients for the rest of the day.
  3. Identify Nutrient-Dense Foods: Use the %DV to find foods rich in nutrients you need more of. Look for products with a high %DV for fiber, vitamins, and minerals.
  4. Manage Portion Sizes: The %DV is based on a single serving size. If you eat more than one serving, you must multiply the %DV by the number of servings consumed to get the accurate nutrient intake.

The Daily Value vs. The Percent Daily Value

To clarify, the Daily Value (DV) is the actual recommended amount of a nutrient, like 28 grams of fiber. The Percent Daily Value (%DV) is the percentage of that DV found in a single serving of a food product. This simple relationship means that if one serving has 14 grams of fiber, the %DV would be 50%. While the DV itself can be complex and includes two sub-categories (Daily Reference Values for macronutrients and Reference Daily Intakes for vitamins and minerals), the %DV on the label simplifies this information for the consumer.

Important nutrients and their daily value impact

Understanding the specific DVs for certain nutrients helps to manage your health goals effectively.

  • Sodium: The DV is 2,300 mg. Many Americans consume too much sodium, so choosing foods with a low %DV is important for heart health.
  • Dietary Fiber: The DV is 28 grams. Aiming for a high %DV helps promote digestive health and feeling full longer.
  • Added Sugars: The DV is 50 grams. Choosing foods with a low %DV for added sugars helps limit calorie intake from empty calories.
  • Calcium and Vitamin D: Many Americans don't get enough of these. Look for foods with a high %DV to support bone health.

Comparison Table: High vs. Low %DV Choices

Nutrient Food with a Low %DV (5% or less) Food with a High %DV (20% or more)
Sodium Unsalted nuts, fresh fruit, plain vegetables Canned soup, processed lunch meats, pre-packaged meals
Saturated Fat Skim milk, chicken breast, olive oil Whole milk, bacon, fried foods
Dietary Fiber White bread, cheese, clear juice Whole grain cereal, lentils, raspberries
Added Sugars Water, plain yogurt, spinach Soda, candy, flavored yogurt
Calcium Soda, crackers Yogurt, cheese, fortified milk

Conclusion

In conclusion, understanding what is the daily value on a nutrition label empowers consumers to make healthier, more deliberate food choices. By utilizing the simple rule of 5% being low and 20% being high, you can quickly assess a food's nutrient contribution to your daily diet. This quick assessment tool facilitates comparing similar products, balancing your diet, and identifying nutrient-dense foods that support your health goals. While based on a standardized 2,000-calorie diet, the %DV serves as an invaluable guide for everyone, regardless of individual caloric needs. Being a conscious consumer of food labels and prioritizing foods with higher percentages of beneficial nutrients while limiting those with high percentages of less healthy ones is a practical and effective step toward better health.

Authoritative Outbound Link

For more detailed guidance on how to understand and use the Nutrition Facts label, visit the U.S. Food and Drug Administration's official resource: How to Understand and Use the Nutrition Facts Label.

Frequently Asked Questions

The primary purpose is to provide a reference point for consumers to understand and compare the nutrient content of a packaged food item relative to a standard daily diet.

The % Daily Value is calculated by taking the amount of a nutrient in one serving, dividing it by the official Daily Value for that nutrient, and then multiplying the result by 100 to get the percentage.

The official Daily Values are standardized reference amounts, not specific recommendations for each individual. Individual needs vary based on age, gender, and activity level, but the DV serves as a useful general guide for comparison.

You should aim for a low % Daily Value (5% or less) for nutrients that are recommended to be limited in your diet, such as saturated fat, sodium, and added sugars.

You should aim for a high % Daily Value (20% or more) for nutrients that are often under-consumed and are important for good health, including dietary fiber, vitamin D, calcium, iron, and potassium.

Some nutrients, such as total sugars and trans fat, do not have a % Daily Value listed because there is no official Daily Reference Value for them. For trans fat, this is because experts recommend avoiding it entirely.

Yes, you can use the % Daily Value to make dietary trade-offs. If one food item is high in a particular nutrient, you can balance it out by choosing other foods that are lower in that nutrient later in the day.

References

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Medical Disclaimer

This content is for informational purposes only and should not replace professional medical advice.